20 Best Online Video Marketing Tools used in Businesses

Online video marketing tool is one way to boost your digital marketing strategy in an effective way. The best way to boost your sales and conversions in 2018-19 is creating marketing videos online to attract targeted traffic.

From start-up to large companies everyone can avail the benefits of video marketing. There are many software’s available online to make videos for marketing purposes like social media, e-mail, blogs or websites.

There are many online video marketing tools and video making & editing software available which helps you in creating impactful videos with their simple online video marketing solutions.

As per CISCO, internet video traffic on websites will be increased up to 80% globally in 2019. Marketers are taking advantage by creating impactful videos having a strong content marketing strategy according to the latest video marketing statistics.

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How To Make Impactful Videos

Whenever you start making sales & promotional videos to skyrocket your conversion and traffic, follow the below-mentioned points carefully –

  • Focus on what stories your brand is attempting to display.
  • Watch on what you are focusing, explain how it works? Showcase your service in a way that how it will solve the problem?
  • Always keep in mind how these videos can be impactful among the audience and generate more leads. Keep updated about brainstorming the latest video content Ideas and developing the new video marketing strategy to attracting your audience.
  • Once your video content on a specific topic is ready, make sure it must not be too long. As the marketer has only a couple of seconds to grab the attention of the viewers.
  • Make sure the video contains very clear call-to-action.
  • Choose best tools for Video Marketing Campaign, video analytics and for video editing software

All these points are helpful in making your video campaign a great success.

Online Video Marketing Tools Features

Video marketing campaign strategy is impactful among the audience. Some important features of online video marketing are:

  • Video boosts conversion and sales.

Increase in CVR.Adding a product video increases, the conversion rates by 80%. Videos lead the sales to great extent. Images and videos can boost engagement extraordinarily.

  • Results in ROI for business.

Survey says that 83% of good returns on Investment is observed from video marketing campaign. Video editing tools are becoming more effective and affordable. The content of video should be rich and explain with clarity.

  • Can be a reliable marketing strategy.

Trust is the basis of conversion and sales. Content marketing focuses on building trust and long-term relationships with clients. Mainly content in the video is to ignite and engage emotions.

  • The strategy is appealing for mobile users.

Video and mobile go hand in hand. YouTube reports of mobile videos viewers is increasing at a faster rate. Nowadays mobile phones usage is increasing so as the popularity of content online is increasing too.



  • Strategy explains content with clarity.

90% of viewers watch videos as the source of explanation of the product and its services. The videos created should be interesting, clear and impactful. To attract viewers with meaningful and logical content.

  • Impactful and creative marketing strategy.

Videos are a great tool for learning. Easy to download, mostly it built interests as it shows calls to action of product and its service. Impactful videos are easy to catch interests of viewers.

  • The strategy encourages social shares.

Social Media Marketing or shares encourages video content to gain popularity at a faster pace. Most of the audience is present in that arena so this way video can gain more views and shares.

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List of Best Online Video Marketing & Editing Tools For Creating Successful Videos Within a Minute

1. Flimora

Proven and effective way of growing your business through video editing tool. This tool allows you to split the video into small parts, filters & effects, tutorials, User-friendly and many more. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Simplified video editing software.
  • Modern &Easy to use.
  • Filters and overlay effects on graphics.
  • 4k editing support, GIF support, and reverse features.
  • Music and text layer, color tuning and precise speed control.
  • Screen recording, split screen, video stabilization, and scene detection.

Platforms: Windows, Mac, Apple IOS, Google Android

Price: trial version Free download, $39.99 Plan for 1 year with additional features, Lifetime plan starts $59.99 with all features and tech support.

Sign up Here: Filmora Learn more

 2.Movavi

Versatile and easy to use video editor tool allows making raw videos to movies.  Movavi tool allows editing videos and audios on timeline online. Improvement in Image quality, enhanced effects, and support for no. of formats. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Screen capture pro, video editing software.
  • User-friendly and enhanced worthy effects.
  • Includes PDF editor.
  • Video Converter and support.
  • Online converter & Video Suite.
  • Expanded stock videos and Image collection.

Platforms: Apple App Store IOS, Google Play, Windows 10, Mac

Price: Pricing starts from Power plan $39 to Business $59 per month.

Sign up Here: Movavi learn more

3.Wideo

This video editor allows you to create, edit and share animated videos. Wideo online video marketing tool allows you to personalize your presentation, advertisement, tutorials, logo images and many more. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable video editing software.
  • Easy to operate and fast.
  • Creating 2D videos.
  • VIP Video Processing and support.
  • Expanded social marketing option

Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from Power plan $2 to Business $17 per month.

Sign up Here For FREE

3.Viewbix

Interactive Video ads, Proven results, and video editor allows you to create, edit and share animated videos. Improve your video advertising performance. This tool allows you to create video ads units in minutes without any coding. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Video editing software has actionable analytics.
  • Detailed analytics report for optimizing campaign performance.
  • Engagement-based advertising for better results
  • Safe Drive System (SDS) reliable systems to work on.
  • Cross Platform distribution. (mobile, desktop, tablet).
  • Interactive videos have integrated calls to action

Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from Power plan $9/mo to Business $39/month billed annually

Sign up:  ViewBix

 4. Pinnacle Systems

Pinnacle Studio is one of the most efficient video editing software. This software allows you to edit, create videos, Video capture, and recorder. There are some studio Plugins available for making videos more impactful for the audience. This video editing software creates power in your ideas and impactful presentation. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Professional video editing software.
  • Color grading and delay effects.
  • 3D Motion Objects to enhance the presentation.
  • Split-screen videos along with keyframes.
  • Motion Tracking and tracking transparency.
  • Audio Ducking.
  • Stop motion animation & multi-cam captures with screen recording.

Platforms:  Windows 7, 8, 10.

Price: Pricing starts Pinnacle Studio 22 plan $50 to Pinnacle Studio Ultimate $100 per month.

Sign up Here: Pinnacle systems

5. Animaker

Animaker is a cloud-based video making app, the world’s largest animated video library. This video editor allows you to create 6 different styles of animated videos such as 2D videos, video Infographic, White Board, animated presentations and Handicraft.

Animaker is the world’s first video infographic maker. This video editors bring the data alive and make the video more impactful. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable & 6 unique styles of video editing software.
  • Team Management.
  • Text to speech.
  • End to End Visuals Solutions.
  • Predesigned templates.
  • Best customer and tech support.

Platforms: Apple App Store, Google Play, Windows 10

Price: Trial version up-to 5 videos. Pricing starts from Power plan $12 for personal,          $19 for Start-up to Business $39 per month, billed annually.

Sign up: Animaker

6.TechSmith

This video editor allows communicating with images and video. Makes more engaging content. Techsmith has drag and drop facility, image editing tool and making professional visuals. Explains the process of training, building successful content and effectively communicate through visuals. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Screen recorder & video editing software (Camtasia)
  • Screen capture & recorder (Snagit)
  • Lecture capture solution(Relay)
  • Collaborative feedback tool (Video Recorder)
  • User experience and market search (Moral)

 Platforms: Mac, Windows 10

Price: Pricing starts from Snagit plan $56 to   Snagit / Camtasia $324 per month.

Sign up: Techsmith

 7. Nero

Nero video editor software features in import, create and edit. This tool allows you Burn, copy and archive reliable data and keeps data protected. This tool offers disk optimization. Nero Recode can convert any data to video. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Import, create and edit video & images
  • Organize, play and stream videos & photos.
  • Nero is a powerful intuitive and comprehensive tool for video editing.
  • Secure , encrypt and compress data , videos and images.

Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from Nero Platinum Suite plan $46 full version to Business $71 per month.

 Sign up Here: Nero

8.Muvee

Muvee is one of the most user-friendly video editor software. This video editing software features in movie revolutionary technology, customizable templates, and easy video editing tools.

 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Video editing and action camera.
  • User-friendly video editing tools.
  • 360 video editing tools.
  • Customizable templates available.
  • Share your clips or videos online

Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from Muvee Reveal plan $15.99 to Business more per month.

Sign up Here: Muvee

 9.Magix

Customizable video editing software. Soundtrack creation that is convertible into different formats. This video editor allows you to create, edit and share animated videos. This tool allows you to personalize your presentation, advertisement, tutorials, logo images and many more. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable video creating software.
  • Creating own audio and convertible in different formats.
  • Photo editing software.
  • Premium Slideshow for videos and clipping.
  • Making own music and ideal mixing software. 

Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from Magix movie editing pro plus plan $49.95 per month and other music creation software.

Sign up Here: Magix

 10.Vimeo

Vimeo is fastest, customizable and embeddable ad-free player video editor software. This tool allows you to Publish work from any location. Streaming and live videos creation. Using graphs and Google analytics for analyzing records. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable video editing software.
  • Work with a team for better video creation.
  • High-quality streaming and engagement of the real-time audience.
  • Engagement of graphs and Google analytics.
  • Shareable, customizable and embeddable videos, albums and portfolios.

 Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from Plus plan $7/month billed annually with 250 GB every year to Premium Business plan $75 per month.

Sign up Here: Vimeo

 11.Video Studio Pro

Video Studio Ultimate 2018 is one of the best Editors used. This video editor features 3D title editor, stop-motion animation, lens correction tool, and 360 editing tools. This editor includes a different plug-in to enhance the performance of video tools. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable and stunning video editing software.
  • Creativity with remarkable effects.
  • Intuitive and intractable videos.
  • Support for almost all platforms.
  • Enhanced rendering and 3D editor.

Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from VideoStudio Pro 2018 plan $47.99/mo to Business $59.99/mo   billed annually.

Sign up Here: Video Studio Pro

12.Wevideo

Online Video editing software to create, customize and share videos. We video editor allows you to work on a green screen, picture-in-picture effect, screencasting and motion control. Enhances the creativity of video editing to make it more impactful. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable and effective video editing software.
  • Full creative control video formation.
  • Support for every platform and allows video creation from anywhere.
  • Features of screencasting and voice-over narration.

 Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from Power plan $2 to Business $17 per month.

Sign up Here For FREE Vidoe Editing Tool for Mobile, Mac, Windows & App – WeVideo 

 13.Final Cut Pro X

Final Cut Pro video editor can edit, motion, audio graphics, and delivery of apt video. This editing software has advanced color grading and HDR support, ProRes RAW. This tool is featured mainly on Apple Inc, Mac .includes enhanced clarity of images and video. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Optimized high performance for CPU and graphics.
  • Voice and noise reduction features.
  • TimeCode window with Multicam results in enhanced clarity of graphics.
  • Consists of motion and compressor for graphic.
  • 360 video editing can be featured.

Platforms: Apple App Store, Mac

Price: Pricing starts from Power plan $341/mo billed annually.

Sign up Here: Final cut Pro

 14.AVS Video editor (AVS4You)

AVS video editor allows you to split, merge, trim, rotate and many more editing videos effectively. This tool enables fast editing of videos and makes a presentation in a creative manner.AVS works on windows platform effectively. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable video editing software.
  • Process different video formats
  • Speedup video editing with cache technology and good processor.
  • Stunning slideshow and share video
  • Multi-Lingual Support.

 Platforms: Windows 7/8/10/vista

Price: Trial Version available, Pricing starts from Power plan $39./mo billed yearly to Business unlimited $59/mo billed yearly.

Sign up Here: AVS Video Editor

 15.Wire Cast

Wire Cast is video streaming production software. Wire cast has multi-channel audio and streaming videos tools. This editor works well on Pc and Mac platforms.  25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Archiving streaming videos online and offline
  • Easy and effective to operate software
  • Attractive graphics and animated titles
  • Conference and remote production of videos.
  • Replay, scoreboard, clocks, and timers.
  • Professional audio system.
  • social marketing and live comments.

  Platforms: Mac, Windows

Price: Pricing starts from Wirecast Studio plan $695/mo to Wirecast Pro $995/mo billed annually

Sign up Here: Wirecast

16.Video Scribe

Video Scribe accelerates your marketing, social engagement and success in business. Video editor allows you to make effective and impactful educational videos for audiences. Mainly focuses on Video production, training, and custom explanation through animations. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Video editing software enables video production, illustration, and training.
  • Performance-based, quality oriented and value for money.
  • Accessible in areas of education, corporate and social media
  • Target audience selectively through video production.
  • Accelerates marketing campaign, through creative videos.

Platforms: Apple App Store, Google Play, Windows 10

Price: trial version for 7 days free.P ricing starts from Power plan $6.50/mo to Business $29/mo billed annually

Sign up Here: Video Scribe

 17.Wistia

Wistia video editor usually benefits marketers for their businesses. This editor has custom thumbnails, interactive elements and actionable data analytics. Wistia performs Video SEO to reach the target audience and generate leads for businesses. 25 Best Online Video Marketing Tools For Small Business Owners

 Features-

  • Customizable Player.
  • Video SEO
  • Detection of Bandwidth.
  • Password protection.
  • Powerful API’s
  • IP filtering video data.
  • Viewer history tracking feature

 Platforms: Mac, Windows 10

Price: trial version for 3 videos free for a month. Pricing starts from Pro $99/mo billed yearly.

Sign up Here: Wistia

18.Stop Motion Studio

Stop Motion Studio designs video with DSLR video support. Video editor, paint, capture screen, camera recorder and green screen for impactful videos. This editing software enables you to make videos frame by frame and with beautiful effects.  25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable video editing software.
  • Different themes
  • Image editor
  • Paint and filter effects
  • Green screen
  • Remote camera & accessible on different platforms
  • HD clarity

 Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing starts from Power plan for Android $2 to plan for IOS $4 per month.

Sign up Here: Stop Motion Stuidio

 19.Vidyard

This video editor supports video marketing, sales to B2B  and Video selling. Vidyard accelerates your leads, pipeline and keeps the audience connected through video. These are important functions provided by vidyard are video marketing, video selling, and B2B connections. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable video editing software.
  • Access management, asset downloader, hosting & faster load times.
  • Analytics, Real-time video data and understanding your content performance.
  • Online video player for impactful videos.
  • Performing video SEO to target audience & webinars.

  Platforms: Apple App Store, Google Play, Windows 10

Price: Pricing let you know through conversation according to requirements

Sign up Here: Vidyard

20.Magisto

Magisto video editor accelerates your branding, video marketing, and lead generation. It allows you to create a 1-minute video, ROI from the video, millennial marketing, and marketing challenges. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable video editing software.
  • Scale your business with the magisto video editor.
  • The fast, easy and effective way of video marketing.
  • Creation, distribution, and insight of videos.
  • Brand awareness, lead generation and sales

Platforms: Apple App Store, Google Play, Windows 10

Price: Premium plan $4.99/mo billed annually. Premium Plan $34.99/mo billed annually.

Sign up Here: Magisto

 21.Video Shop

Video editor allows you to create videos, trim and add subtitles. Focuses on sound effects, titles, music and makes an effective presentation. Enable you to social media marketing. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Customizable videos creation
  • Music, sound effects.
  • Trim videos.
  • Subtitles, combiners, and filters.
  • Expanded social marketing option available

 Platforms: Apple App Store, Google Play, Windows 10

Price: Essential plan $2/mo billed annually. Premium Plan $89/mo billed annually.

Sign up Here: Videoshop

 22.Vyond

GoAnimate is now Vyond. Vyond video editor Powerful, capitative and simple software. Provides proper permission, an administrative tool, collaboration tool and access to  Vyond library for creating impactful designs. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Video editing software for impactful video.
  • Working with remote teams, shared libraries and permissions
  • Secure export of hosting platforms
  • Video action and motion videos.
  • Video production, export tools, and downloads.
  • Video branding features

 Platforms: Apple App Store, Google Play, Windows 10

Price: trial version available Essential plan $39/mo billed annually. Premium Plan $89/mo billed annually.

Sign up Here: Vyond

 23.Renderforest

This video editor allows creates online video animation, logo and website maker. Render forest mainly focuses on branding, professional intros, slideshow, logo design, and Music visualization and landing pages. These features are essential for a business to grow.  25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Creating a Customizable video.
  • Logo Design.
  • Website designing and landing pages.
  • Branding your product using tools
  • Promotional videos.
  • Animation maker and whiteboard animation
  • Music visualization, presentations and many more.

Platforms:  Google Play, Windows 10

Price: trial version available Starter plan $19/mo billed annually. Agency Plan $59/mo billed annually

Sign up Here: Renderforest

 24.Adobe premiere pro cc

This video editor software is the grandest and amazing for video editing. Adobe Premier is available on all platforms. Features like an end to end pro, motion graphic, color grading and audio, creative cloud many more. All these enhance the performance of video in the market.  25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Video editing software for creative design.
  • Effective marketing and analytics.
  • PDF & E-Signatures.
  • Business Solutions.
  • New features infographic motion picture & many more.

Platforms: Apple App Store, Google Play, Windows 10

Price: Trial Version available. Adobe Illustrator I Design $675/mo billed annually.

Sign up Here: Adobe Premiere

 25.Powtoon

This video editor is designed by Adobe Photoshop cc. Creates beautiful videos and Presentations. The videos are capitative, engaging and awesome. Powtoon is better than a video. Get professional video in just a few minutes. 25 Best Online Video Marketing Tools For Small Business Owners

Features-

  • Video production for bigger projects
  • Generate lots of meaningful content for video formation
  • Creates many video ads by A/B testing, PPC optimized..
  • Creating customizable content and templates.
  • Social media and marketing support

Platforms: Apple App Store, Google Play, Windows 10

Price: Starter plan $16/mo billed annually. Agency Plan $99/mo billed annually

Sign up Here: Powtoon

My Final Thoughts

We discussed here the ultimate list of online video marketing tools to strategize your business growth by using the best Vidoe marketing and editing tools in the market.

I hope in this blog you get to know how and what your product or services will work for you better. It’s important to use your own creativity to grab the attention of your audience to make more sales & high conversions.

My this article explains to you how videos and the growing online video marketing industry can help you in building the trust & loyalty of your brand in front of your customers. Better to be updated and grow your business.

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